A marketing blog specifically for independent advisors and financial advisory firms.
In the financial advisory profession, marketing is not just an art – it's your ladder to success. Yet, this ladder needs a strong safety net: a deep understanding of compliance that ensures your business thrives securely. The domain of financial advisory marketing is tightly governed by stringent regulations designed to ...
Video communication is transforming the way financial advisors connect with clients and prospects. More than just a tool for marketing on platforms like YouTube, Instagram Reels, or TikTok, video is a dynamic medium for personal, direct engagement. Our clients find that incorporating video into various aspects of their client communications ...
About Crystal
Crystal Lee Butler, MBA is the owner of Crystal Marketing Solutions, a full-service marketing agency dedicated to working specifically with independent financial advisors. Since 2011, she’s helped financial advisors cut through the noise to attract ideal clients and grow their businesses using proven strategies that we use with our clients every day. As your “Chief Marketing Officer,” our goal is to help you grow your business and put time back on your calendar so that you can focus on what you do best: serving your clients.
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