About Us
Collaborating on marketing strategies for financial professionals
At Crystal Marketing Solutions, LLC (CMS), we understand that promoting and growing your business with limited time and marketing resources can be a challenge. You need cost-effective marketing solutions that are proven to bring in more clients and revenue.
Plus, you need someone who understands the ins and outs of your business as a financial advisor.
When you choose Crystal Marketing Solutions, you get a team to handle your marketing with the experience and expertise you need. You can leave all the details to us and get back to focusing on serving your clients and running your business.
Silver Davey Award Winner
Crystal Marketing Solutions, LLC, was a collaborator in the creation of the Hutchison Financial Group website. This website won a 2019 Silver Davey Award in the category of “Best Financial Service Website Design.” Crystal was a collaborator in the project that partnered with Lawton Marketing Group.
Meet Crystal
With over a decade of experience helping small businesses achieve financial growth, Crystal knows exactly what it takes to make marketing work for financial professionals.
After earning her Masters of Business Administration at Francis Marion University in 2009, Crystal went on to become the Director of Business Development for Armstrong Wealth Management Group, where she helped grow the business by 26 percent during an economic recession. During her time there, Crystal achieved success by creatively generating leads via community events, website interaction, and social media outreach.
In 2011, Crystal launched Crystal Marketing Solutions, LLC (CMS). Today, the firm continues to help independent RIAs and LPL financial advisors create successful marketing strategies that achieve financial growth.
Crystal and her team know that every great business relationship is all about collaboration, so by listening to their clients and understanding their needs, they develop effective marketing plans and provide the back office support required to implement successful strategies.
Crystal Marketing Solutions offers services which include strategic marketing, website management, graphic design, advertising, merchandising, email, mass mail, social media, branding, and event planning.
On a Personal Note
Growing up, Crystal lived in Kansas, Germany, and Virginia while her father served in the Army. At Francis Marion University, she played volleyball for the Patriots, and her passion for the game continues to this day as a coach for Junior Olympic Volleyball.
She spends her free time volunteering at her church and with many other community organizations and is also a strong advocate for breast cancer awareness and prevention due to her personal family connection to the cause.
Although part of her heart will always be in South Carolina, Crystal now calls Virginia her home where she runs her business and lives with her husband and their two children.
Ready to tackle your marketing
and implement strategies that work for your business?
how we work
Every project with Crystal Marketing Solutions begins with assessing the needs of your business and then crafting a strategy focused on meeting those unique needs.
As a client of CMS, you’ll work directly with Crystal Lee Butler and her team to develop strategic and effective marketing plans to help meet your goals. We act as your virtual CMO and marketing team.
Our services at CMS are not confined to traditional marketing methods. In addition to marketing strategy, we also offer top-notch web and graphic design, event promotion, content creation for your website, and will develop and maintain your social media presence.